OVERDRIVE, INC

Integrated Marketing Specialist I, North American Schools

November 2022 - April 2026

• Lead Sora Sweet Reads, an annual K–12 summer reading program delivering 100+ curated titles to school partners, driving over 1,000,000 program checkouts globally and within the United States

• Spearhead School Stars, an annual partner competition campaign recognizing schools for promoting Sora, managing end-to-end from concept through execution

• Coordinate cross-functional campaign efforts for Back-to-School, End-of-Year, and Audiobook Month initiatives, collaborating with email, creative, analytics, and paid media teams

• Design and implemented a streamlined outreach request process supporting physical marketing fulfillment to 50,000+ school partners across the US and Canada

• Manage external partnerships with Book Creator, Oxford Languages, and NCTE to produce co-branded assets and webinar programming; present campaign updates to sales and marketing leadership

• Launched Marketing Corner, an internal email keeping the North American Schools business unit informed on key marketing updates and initiatives

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OVERDRIVE, INC

Education Product Support Specialist, New York Territory

January 2021 - November 2022

• Onboarded and supported 600+ schools, districts, and BOCES across New York; managed 200+ partner email inquiries per month with service quality recognized by partners and leadership

• Conducted 143 virtual training sessions in 2022, including monthly product roadmap presentations to all New York BOCES

• Developed a Content Bundles presentation recognized company-wide and repurposed for the FETC 2022 conference; created an Authentication Best Practices resource distributed nationwide

• Contributed to the OverDrive Schools Blog, building the foundation for an internal transition to the Marketing team

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The Little Gym

Program Director 

June 2015 - January 2021

• Conceived and launched two original B2C marketing campaigns — Homecoming and Share the Love — adopted by The Little Gym International for use across the global franchise

• Planned and executed multi-channel campaigns integrating email (Constant Contact), social media, Facebook events, in-location signage, and community partnerships

• Directed weekly team meetings, analyzed key business performance metrics, and led staff toward enrollment and retention goals

• Developed curriculum for the Wonderkids preschool education program aligned to Ohio Early Education Standards; designed graphics and promotional videos per TLG brand guidelines

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The University of Akron

Graduate Teaching Assistant

Aug. 2013 - May 2015

• English Composition 1 and 2 Independent Instructor (not assisting)

• Worked with the Executive Vice President of Student Success, Jim Tressel, and other industry professionals to show my students how writing is applicable across disciplines 

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The University of Akron Press

Editorial Intern

Summer 2014

• Brought "Under the Rust Belt: Revealing Innovation in Northeast Ohio" to publication

  • Sold at Barnes and Noble upon publication​

• Interviewed participants and wrote excerpts throughout the book

• Edited copy

• Formatted chapters

• Met with the designers to discuss cover art ​

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